My role here was an online creative within a UX/Visual Design team, formed to give design support for the EMEA region at HP Online Store. Along with providing creative support and supervision to the HP Store Merchandising team, the role involved creation of cross-platform visual design for HP Store such as campaign designs for product landing pages, offer pages, microsites, direct mailing & various other online assets.

Regular problem solving was overcome in terms of navigation through the extensive product range in HP’s portfolio pages. This example demonstrates a tab selector i created within the CTA hero that allowed viewers to move through relevant categories.