Jan 2022 - Publicis Group

I joined the group as a Senior Brand Designer working as part of a committed team of creatives in a high-pressure environment, following initial concepts through to final stage delivery. We initiated weekly brainstorming sessions to rapidly produce fresh, high-end creative for some of the most well - known brands in the world. Produce design stories across a range of media, including full mock-up branding material. I supervised briefings and managed a variety of projects including web design, advertising & general delivery of brand assets.

 
 

Airtel

This Airtel example was a rebranding deliverable which needed a facelift that could meet with their current competitors but also suit the company’s ideals and long-standing heritage.

 

Nike Mother’s Day Promo.

Walking in the footsteps of champions. does not need to mean the best athletes in the world exposed to the top by a Nike sponsorship deal. Mothers are the beginning. The fist heros we all follow and look up to. The real heroes of our future up and coming champs!

Ive illustrated this using the Nike shoes products as it fits the theme of following the mother’s footsteps with junior Nike trainers following behind.

 

TVS

These examples were part of an early phase internal branding architecture.
The idea or story reflects a new beginning. A strategy that encompasses the company’s expanding growth and vision. The gradient glow illustrates a easing positivity and confidence their future.